Mogo, an Egyptian financial services provider, is partnering with Saudi Arabia-based fintech Geidea to develop an integrated, smart point-of-sale (POS) ecosystem, promising an enhanced merchant experience and secure transactions for customers.
According to a joint statement, by expanding digital service offerings and improving flexibility, the Giza-based company hopes to attract more customers and establish ties with regional and international fintech experts, ultimately assisting consumers in meeting their financial goals.
The partnership, according to the statement, facilitates an integrated payment ecosystem, enabling merchants to provide a seamless end-user experience.
This is achieved by integrating Geidea's POS capabilities with Mogo's financing, installment, and fintech solutions, according to the statement.
Furthermore, this initiative supports the digital transformation of small and medium-sized enterprises and promotes financial inclusion in line with national directives, noted the organisations.
Mahmoud El-Ghawass, CEO of Mogo, said: “This partnership is part of our vision to empower merchants and individuals with secure payment solutions while enhancing the efficiency of sales and payment operations in the Egyptian market."
Ahmed Magdy, chief commercial officer of Geidea, added: "This collaboration helps open new horizons and shape the future of the consumer finance sector through flexible and innovative solutions that meet the ever-changing needs of users.
“This partnership empowers both merchants and consumers to benefit from innovative financing services that enhance financial flexibility and support the region's digital transformation journey."
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