MTN Group appoints M&C Saatchi Abel as marketing partner
The deal is effective January 1, 2025, and MTN says it demonstrates its intention to developing impactful marketing strategies across its diverse markets.
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MTN to host Africa’s first virtual concert in the metaverse
The company’s presence in the African metaverse, Ubuntuland, will be known as altMTN.
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The brand that gets Africa’s heart racing
MTN revealed as most admired African brand according to Brand Africa 100 Survey.