Bayobab announces the appointment of managing director, Bayobab Cote d'Ivoire.

Florent Guede, an insider, has been appointed managing director of Bayobab Group's business in Cote d'Ivoire.

Guede has been tasked with heading Bayobab's Cote d'Ivoire to increase revenue and profitability, the company stated today.

it said Guede will now spearhead Bayobab's mission to establish a reliable terrestrial fibre footprint capable of enabling high-speed connectivity throughout the West African country.

To his credit, Bayobab, a subsidiary of MTN Group, stated that Guede recently deployed the company's service operations centre in Africa to increase customer success centre support.

"With over 18 years of telecom experience, Florent has worked with operators and vendors as a technical expert, marketing, and sales professional leading key accounts on a multinational scale," the company stated.

"Florent is no stranger to the Bayobab Family, having joined the Bayobab Group four years ago," said Frédéric Schepens, CEO of the Bayobab Group.

“He is a valued member of our team, and we are thrilled to announce his promotion. We are confident he will continue to add value to Bayobab and deliver next-gen digital solutions through our Bayobab Fibre and Communication Platforms across Cote d'Ivoire."

Guede holds a master's degree in business administration from Cardiff Metropolitan University, as well as a master's degree in telecommunication, and a Scottish Qualification Authority extended diploma in international business and strategy.