MTN Group has appointed Ankur Bajpai as executive group Home Broadband.

MTN Group, a pan-African telecom provider, is making a strong push to develop and implement its home broadband strategy, with a focus on Fibre to the Home (FTTH) and Fixed Wireless Access (FWA) technologies.

The telco has appointed Ankur Bajpai as executive group Home Broadband, where he will oversee the broadband strategy, with a particular emphasis on FTTH and FWA solutions.

MTN Group stated yesterday that, as part of its mission to lead in the provision of stable, high-quality home internet services, Group Home has been raised to a dedicated business function under Group Commercial, to be led by Bajpai, beginning April 1, 2025.

According to the telco, this step reflects MTN's commitment to increasing its position in the broadband market through executional focus, accelerated innovation, and great customer experiences.

“The dedicated function will play a critical role in driving market penetration while achieving sustainable growth through operational excellence,” said MTN Group.

MTN's move into the market comes as an increasing number of businesses and governments are pushing to connect underserved areas.

Africa's governments and telcos are leading the way in providing affordable and more reliable digital telecoms connectivity across the continent.

To support its broadband initiatives, MTN said Bajpai brings over 21 years of experience in business strategy and advanced analytics, with extensive expertise in the telecommunications sector.

It went to say for the past seven years, he has been an integral part of MTN Group, contributing significantly to its growth and innovation efforts.

Throughout his career, MTN Group said, Bajpai has worked across three continents and travelled to over 80 countries, giving him a rich global perspective.

Before joining MTN, he held leadership roles at Etisalat Group, including Director of Commercial Intelligence across Asia, Africa, and the Middle East and Assistant Vice President for Corporate Marketing at Etisalat DB.

He also held key roles at Idea Cellular and Reliance Communications, said the telco

Bajpai holds an MBA in Strategic Management and Managerial Finance from Cardiff Business School in Wales and an Advanced Diploma in Web-Centric Curriculum from the National Institute of Information Technology in India.

“His leadership will help us bring practical, high-quality solutions to more households across our markets. I’m looking forward to working with him on this journey,” said Selorm Adadevoh, Group chief commercial officer.