Kiwi Pay plots ‘biggest online marketplace in Sub-Saharan Africa'
Backed by its strategic partnership with African transport and logistics firm Bolloré Logistics, Singapore-based Fintech firm Kiwi Pay Group says it is ready to launch what it describes as “the biggest online marketplace in Sub-Saharan Africa.
Kiwi Pay claims that it has been building its newest mobile application “in stealth mode” for the last few months, and is about to launch it in Cameroon first.
Kiwi Pay Group, Bolloré Logistics and the Customs Bureau of Cameroon signed a strategic agreement earlier in the month in Douala.
Prior to this, Kiwi Pay Group has penned agreements with different economic zones across Africa including CEMAC and GIM-UEMOA, allowing them to offer transactions in the local currency, FCFA.
A statement from the company reads: “…with a strategic partnership with the French group Bolloré Logistics, allowing them to offer millions of products from European retailers to the African market, with affordable price, local payment methods including credit cards and mobile money, and 4 to 5 days shipping by air to various delivery collection points in the country.”
Fongod Nuvaga Edwin, Director General of Customs in Cameroon, said: “This strategic partnership with Bolloré Logistics and the Customs in Cameroon is allowing us to benefit from the strong growth of the ecommerce in the country, while leveraging from decades of experience from our partners to ensure a trustworthy experience for the customers and compliance with the local tax system.”
Serge Agnero, regional manager for Bolloré Transport & Logistics, added: “We are thrilled to initiate this strategic partnership in Cameroon and the region with an experienced player such as Kiwi Pay Group, to allow millions of local customers to benefit from attractive prices from retailers in Europe, and be able to order quickly and securely the products they are looking for, delivered at their place within a few days with our smooth service.”
Earlier this year, Kiwi Pay Group also launched its token KGO, that will be used as a way to reward users of the app, on all sides, vendors, drivers and customers, to allow them to hold it and use it later on for benefits on their ecommerce platform.
The company plans to push the token rewarding process as soon as they launch their ecommerce platform in Cameroon and other markets in the upcoming few months.