Ghana’s postal service company has recorded a drop in its traditional mail service as the country’s population shifts towards electronic means of communication, like email.
It has been reported that the Ghana Post (GP) company experienced revenue loss as stamp sales dropped from 10.1 million Ghanaian cedi in 2011 to 8.6 million Ghanaian cedi in 2012.
Abdulai Abdul Rafiu, managing director of GP said the growing internet and telecommunications sectors are dominating the postal scene in that country.
Last year the International Telecommunications Union’s (ITU) report titled ‘The State of Broadband 2013’ stated that 33.3 inhabitants per 100 in Ghana had access to mobile broadband in 2012.
The West African nation was also listed as the country with Africa’s highest mobile broadband penetration rate, according to the ITU.
According to BuddeComm research, Ghana has an estimated mobile penetration rate of 112%.
Rafiu has explained that GP plans to revitalise its operations, starting with a computerised network for all post offices in the country to enhance efficiency.
“We, at Ghana Post, have reached a stage where we need to re-position ourselves to face the changes in the industry squarely and even go on to become an industry leader,” said Rafiu.
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