Econet steps up efforts on African ringtone songs

Econet steps up efforts on African ringtone songs
By Tawanda Karombo, Journalist
04 Sept 2014

Zimbabwe's biggest mobile network Econet Wireless has partnered with Bozza, a Pan African music, video and poetry content system.

The move is planned to enable network users to access more songs for use as caller ring back tones.

Bozza says on its website that it gives African artists the platform to share their "latest videos, music and poetry" and the opportunity for fans across the continent to "discover it and directly support the artists".

Songs downloaded and purchased using Buddie Beatz carry an initial charge of $1 and expires after 30 days.

"Thereafter it will incur a charge of 25 cents per week," Econet said in a statement on Thursday.

Econet launched the Buddie Beatz platform as a value added service for its network users in 2012 after rival operator, Telecel Zimbabwe had already launched its own version called 'Teletunes'.

Econet is Zimbabwe's biggest mobile network with over 9 million users.

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