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Chowdeck’s Mira acquisition signals shift toward data-driven foodtech integration

By Samuel Olomu, Nigeria correspondent
Johannesburg, 24 Jun 2025
Nigerian food delivery startup Chowdeck has acquired Mira to help digitise the backend of Africa’s food service industry.
Nigerian food delivery startup Chowdeck has acquired Mira to help digitise the backend of Africa’s food service industry.

Nigerian food delivery startup Chowdeck has acquired Mira, a provider of modern point-of-sale (PoS) restaurant-tailored tech solutions, marking a significant leap toward digitising the backend of Africa’s food service industry.

Chowdeck reveals that this acquisition, unlike typical expansions in the crowded on-demand delivery market, will help it evolve into a platform that powers not just deliveries, but smart restaurant operations.

This move positions Chowdeck as a contender for a new kind of super app that not only optimises the entire food value chain, but also strengthens how restaurants manage inventory, track sales, and even engage customers.

Femi Aluko, CEO and co-founder of Chowdeck, stated that, “For a long time, we’ve focused more on the customer side than on the restaurant, supermarket, and pharmacy side. As we expand, we’re paying deeper attention to the vendor side too.”

Founded in 2021, Chowdeck has grown its customer base to over 1.5 million users and built a delivery network spanning 11 Nigerian cities and parts of Ghana. But the real bottleneck, according to Aluko, isn’t just last-mile logistics, it is the operational chaos inside restaurants. That’s where Mira comes in.

Launched just a year ago by former Flutterwave VP of Design Ted Oladele, Mira developed a smart PoS platform built specifically for African restaurants.

“It’s cloud-based tools combine inventory management, sales tracking, and QR-code ordering with intuitive PoS hardware - all designed to work in environments with limited digital infrastructure,” said Aluko.

“Restaurants don’t just need riders; they need systems that make data-driven decisions in real time and Mira brings that capability into our ecosystem.”

With Mira’s team now in-house, including Oladele who joins as Chowdeck’s new Head of Product, the company is betting that the future of food delivery in Africa lies in owning the digital rails that restaurants run on, not just the roads meals travel.

Industry analysts say this signals a shift toward vertical integration in African foodtech, where platforms serve both vendors and consumers.

As global players like Glovo expand across Africa, Chowdeck’s bet is clear: African food businesses need more than speed they need intelligence. And with Mira’s tech stack now part of its DNA, Chowdeck is hoping to feed that need.

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