Retail focused cloud enterprise software firm IFS has entered into an exclusive distribution agreement with ICT solutions services provider Technodyn across Sub-Saharan Africa.

The companies say the agreement positions Technodyn as the market face of IFS in the region with the mandate to growth IFS’ presence in this market.

Technodyn is a subsidiary of Technodyn Holdings, a Level 1 B-BBEE company that partners exclusively with OEMs with the objective to develop their market presence, accelerate growth, and consistently deliver quality service to customers and partners.

Globally, IFS is committed to a partner-first business model that sees IFS working closely with partners to address customer needs and to expand the IFS footprint. In Sub-Saharan Africa, IFS believes that evolving this into a partner-led market approach is the most effective way to build its business in Africa.

As part of the agreement Technodyn will also build a Certified Training Centre, thereby ensuring customers and partners have access to the full suite of training and enablement services from IFS in addition to the global IFS Academy.

Merlin Knott, Global Head of Partner & Channels for IFS, said: “Our customers and partners will benefit from Technodyn’s commitment to develop the momentum and growing IFS’ presence in Sub-Saharan Africa through its long-term vision. We will work in in close collaboration with Technodyn to ensure this transition to a partner-led approach is smooth for our customers and partners to build on our successes together.”

Technodyn Holdings’ CEO Kooban Naidoo added: “We are proud to partner with IFS in this way. Like IFS, we are very dedicated to delivering value and great experience, and these synergies, combined with IFS’ cloud applications, mean we are confident that current and future IFS customers will achieve significant business value as they move ahead with their digital transformation strategies on IFS. We are committed to building on the high standards of services they have come to expect from their strategic business partner, and we are very much looking forward to our mutual successes over the coming years.”