Safaricom has partnered with the Lake Region Economic Bloc (LREB) to accelerate digital transformation.

LREB is a regional economic bloc in Kenya formed in 2015, consisting of 14 geographical units (counties) around the Lake Victoria region whose aim is to promote economic development.

The bloc is one of the most densely populated regions of Kenya with 14.9 million people, making up 31.4 percent of Kenya’s total population.

With the Safaricom partnership, the 14 counties are set benefit from various technology solutions offered by the telco to unlock their economic potential

Tech services for the bloc will be rolled out through Safaricom’s myCounty App, which is aimed at digitising municipal services.

“We cannot achieve our vision to be a purpose-led technology company by 2025 without deliberate and strategic collaboration with both the county and national government. This partnership with the LREB signifies a clear intention on our part to co-create with the county governments to digitise devolution,” said Lucille Aveva, director customer obsession at Safaricom.

Prof. Anyang’ Nyong’o, LREB chairperson and governor for Kisumu County, said:“Technology continues to play a significant role in achieving a functional government. We are hopeful that our people will soon begin to reap the fruits of this agreement and unlock the economic potential of our counties.”