South Africa-based ICT firm Rectron has confirmed its status as a distributor for IT solutions company H3C, following a deal penned between the two companies earlier this year.

In a statement Rectron said this is a first-time venture for H3C in South Africa and opens up new opportunities within the digital space, and aligns with its vision for the country and the continent as a whole.

The company believes South Africa and Africa are poised for a technological resurgence.

“If deployed correctly, technologies like 5G and cloud computing, among others, could radically change the way business is conducted, and life is lived, across the entire African continent. In fact, according to a recent GSMA trade association survey report looking at 5G in Sub-Saharan Africa, the 2020s will see increases in 5G activities across the region … with South Africa at the forefront as the most advanced market in the region. Because of this it is vital that we are able to provide market-leading solutions in the spaces to our customers, and the deal with H3C will help us do that.”

Reflecting on the digital opportunity the deal offers, Rectron said today’s digital landscape is generating information from the datacentre “all the way to the fingertips of staff and customers.”

“This explosion of data has created an expectation for immediate decisions, and requires a network that can deliver performance, mobility, security, and centralised management,” the distributor explained.

With the inclusion of H3C, Rectron will be well positioned to deliver modernised networking technologies, specifically that which addresses the demands of compute, storage, networking, security, cloud computing, big data, AI, intelligent connectivity, 5G, information security, IOT, and edge computing, as well as end-to-end technical services.

“With the vigorous development of the global digital economy, the demand for digital transformation in various countries is continuing to grow,” said Gary Huang, President of the International Business Department and Senior Vice President of H3C. “We believe that the global digital industry has vast development potential, and this requires the participation of more enterprises capable of innovating digital and intelligent technologies. We will give full play to our own advantages, grasp market opportunities, provide the best digital transformation value for our customers at home and abroad, and become an important driver for global intelligent transformation.”

Michael Finch, Rectron’s Category Lead for Enterprise Business, added: “H3C’s strategy and focus on innovation aligns very well with Rectron’s path towards digital transformation and this deal will allow our customers to invest and support new businesses streams within South Africa. I believe that Rectron is a perfect fit for H3C as they first enter the South African market. Rectron has a proven track record introducing and building new ICT brands locally, and because of our regional structure and sound go-to-market model, we are able to offer H3C’s products and solutions to both existing and new customers.”

H3C said it will accelerate the expansion of its overseas markets, which it says are “major growth points” for its future business.

“In the next three to five years, H3C will continue to optimise the layout of its global channel system, actively enhance its participation in international markets and facilitate the digital transformation of more overseas customers from top-level design to technology implementation through its industry-leading end-to-end integrated solutions,” reads an excerpt from Rectron’s statement.