Yannick Decaux has been appointed as Orange Business Services' country manager for South Africa and sales director for sub-Saharan Africa.

Orange Business Services is the Orange branch dedicated to B2B services and the integration of communications solutions for multinational corporations.

According to a company statement, as part of his position, Decaux is expected to drive the next phase of the company’s growth strategy within the sub-Saharan region.

He is also expected to serve as director of the board of Orange Business South Africa.

With an engineer’s degree in Telecommunications from Télécom Lille, Decaux's career spans 17 years within the French telecoms group with experience in sales and management roles, including eight years spent in the US.

His previous roles include serving as as deputy head and general manager based in Paris for the business unit that supports Orange Business Services’ largest customer SITA, the specialist in air transport communications and IT solutions.

“Orange Business Services’ aggressive focus in sub-Saharan Africa is in line with our conquests 2015 objective to be the leader in the world’s high-growth markets,” Decaux said.

He added, “The region’s economic potential is at its highest in generations, we will continue to invest in high speed networks, in innovative IT solutions and in our people to support the needs of our multinational customers which operate in Africa and engage strategically with the African companies to help them grow in the global markets.”