With its recent launch of 4G LTE technology in Tanzania, leadership at Tigo believes the company has a unique opportunity to capitalise on an increase in mobile phone use and internet penetration.

Speaking at the launch, Tigo Interim General Manager Cecile Tiano said: "This once again demonstrates our company's commitment to the digital lifestyle transformation and its leadership in delivering cutting edge technology and innovation in this market."

The 4G LTE network means faster speeds to surf and download content from the Internet and make Skype calls. It also significantly enhances the customer experience for video streaming or conferencing

According to the Company 4G is about 5 times faster than the 3G technology currently available in the market.

In a release to the media the company states, "The 4G LTE technology is a standard for wireless communication of high-speed data. It has the capacity to efficiently transfer large amounts of data at an unparalleled speed. It can also accommodate more applications such as video conferencing, high definition content, video blogs, interactive games and video downloads on social networking sites,

With the surging use of smartphones among the Tanzania population, 4G technology will enable Tigo customers to enjoy a world class experience of increased speed and quality of internet access through the network."

Tiano added, "Today's launch covers Masaki and Mlimani City areas within Dar es Salaam but our plan is to fully cover the city by end of July, ensuring quality coverage in Kinondoni, Ilala and Temeke in places such as Upanga, Posta, Tegeta, Mbagala, Tabata, Kimara, Mbezi, Ukonga, Salasala, Mikocheni, Msasani, Sinza and so on."

"We will also launch 4G in Arusha, Dodoma, Morogoro, Moshi, Mwanza and Tanga by end of August. This will make us by far the biggest 4G network in Tanzania," she said.

Tigo recently announced plans to invest US $120 million in 2015 on its network expansion and improvement. The investment includes scaling up its 3G sites and fibre network countrywide to make the internet accessible to more users.