Eric Muli, CEO Lipa Later with Keval Kanani, Director, Hotpoint Appliances Limited.

Africa focused buy-now-pay-later (BNPL) services provider Lipa Later has on-boarded Kenyan home appliances and electronics retailer Hotpoint as a new retail partner.

Hotpoint Appliances Ltd was established in 1984 with its first store located in the Sarit Centre shopping mall in Nairobi.

According to the BNPL services provider, currently, Hotpoint Appliances has nine stores across Kenya and a fully-fledged online store selling a wide range of global brands including LG, Samsung, Bosch, Ariston, Kenwood, Delonghi, Nutribullet, Nutricook, as well as their own brand Von.

Over the last year, they have increased their product range to include JBL, Apple, and Nikon.

Lipa Later CEO, Eric Muli says, “We are always listening to our consumers' needs and requests and strive to make sure we have the right partners for the different products our customers are seeking. We are very happy to be on-boarding Hotpoint Appliances and the range of different household and electronic products they bring to the table.”

Lipa Later adds that the demand for home appliances in Kenya is increasing on account of significant rise in per capita disposable income coupled with an influx of high-end appliances in the country.

Additionally, demand has been growing due to the significant growth in the working women population, driving the demand for appliances such as washing machines and refrigerators that make life easier.

Lipa Later references data from Research & Markets which states that the Kenya home appliances Market attained a value of US$184.48-million in 2018 which is expected to increase to US$363.92-million by the end of 2027 growing at a CAGR of 7.88%.