Camtel has increased its efforts at rolling out its own electronic payment solution called Blue Money in order to compete with MTN and Orange in the mobile money sector.

Cameroon Telecommunications (Camtel) is looking for a global consulting firm with local presence to conduct feasibility studies on the country's mobile finance system as the telecom prepares to enter the mobile money space.

Camtel has increased its efforts at rolling out its own electronic payment solution called Blue Money in order to compete with MTN and Orange in the mobile money sector.

The consultant will have 90 days to conduct marketing, regulatory, and technology assessments to determine the viability of Camtel's mobile money programme.

"The firm must have proven expertise in providing assistance and support in setting up mobile financial systems (MFS), and a good mastery of the regulations in force, as well as the market and behaviours of the targeted services to be developed," the terms of the tender state.

Camtel's General Manager, Judith Yah Sunday epse Achidi, says the move is "in a bid to develop a number of services to satisfy and meet its customers' needs in line with current market trends."