Global consumer electronics firm Samsung wants to up its presence within the business-to-business (B2B) solutions space and secure number one spot by the year 2020.

At its Johannesburg-based South African office the company outlined its strategy to bolster its product availability and implementation based on two pillars: recent mergers and acquisitions, and solutions.

Mergers and acquisitions include managed print services company Simpress, US Internet of Things (IoT)- focused business Smarthings, and Yesco electronics.

Samsung will also leverage its influence and integration with OEMs, and capitalise on megatrends including wireless broadband (5G networks) and fixed mobile convergence. The company plans to construct a cellular network within the enterprise using 5G tech.

Mike van Lier, director of Enterprise Business Division at Samsung Electronics, explained that the company is well aware of its brand dominance across three waves: memory, visual display and mobile - and now the intention is to gain a stronger presence in B2B.

The goal is to ensure by 2020 the company generates at least 50% of its global market revenue from the B2B space.

One of the first channels through which the company aims to engage this space is via its visual display product range – one of its strengths because it is number one in this market segment globally.

Samsung will also push the value it sees in various technologies including wide/curve, picture-by-picture and ergonomic-design technology.

Ultra High Definition (UHD) has become a must in IT and this sector is moving fast with the technology, adding value to gaming, graphic design and editors, according to the company.

Samsung announced that it will launch an outdoor LED solution in Q1 2016, as part of its large format display (smart signage) solution portfolio and address requirements within verticals like banking, food and beverage franchises and hospitality industry.

Advanced printing and printer solutions represent another key component of the company's B2B strategy.

Samsung plans to expand its influence and attack the copier space aggressively by focusing on embedded technology including web browsers, and functionality like dual scanning, UI configuration and mobile printing apps (Samsung Mobile Print with built-in encryption-based security), as well as Bluetooth authentication and NFC (Near Field Communications) functionality.