South Africa: Smartphones dominate Orange online sales
South Africa: Smartphones dominate Orange online sales
French telecommunications firm Orange has released the statistics on the best selling products from its online store in South Africa for the fourth and final quarter of 2015, which show that smartphones have once again moved into the top selling positions.
"The holiday period between November and January traditionally results in a significant increase in product sales. Sales over the 2015/2016 holiday period exceeded our expectations, despite the falling Rand," explains Blake Levitan, Orange Horizons country manager for South Africa.
"Owing to the fact that our pricing remains live, the prices of imported items are affected by the exchange rate and fluctuations in the strength of the rand. However, given our competitive pricing on a wide range of smartphones, and the number of South African smartphone users rising steadily each year, we are not surprised that smartphones have once again dominated our online sales."
As expected, the holiday season produced interesting results in terms of our best selling products, with some new comers being added to the list," says Levitan.
According to Orange, the top selling products within the quarter were:
1. Nokia Lumia 640 XL LTE
2. Motorola Moto X Play
3. Wileyfox Swift
4. Orange Holiday Europe SIM card
5. Google Chromecast HDMI streaming media player
6. Samsung Galaxy Tab Active 8
7. Huawei E5372 4G LTE Mobile Wi-Fi router
8. Samsung Galaxy A3
9. Google Nexus 6P
10. Monster Beats Solo by Dr. Dre