PayRetailers, a Latin American payment processor, has announced its expansion into Africa.

Burkina Faso, Cameroon, Kenya, Ivory Coast, Ghana, Senegal, South Africa, and Nigeria have now joined Rwanda, Zambia, Uganda, and Tanzania, where the company launched its operations three months ago.

This expansion initiative, according to the business, strengthens PayRetailers' capacity to unlock fresh growth potential for its clients by providing access to other emerging markets.

“For existing clients, in fact, this process requires zero integration efforts, as it is all handled via the same API,” says the company in a statement.

With coverage now in 12 countries, the company says it provides a single straightforward payment solution that will be 'a game changer' for cross-border online merchants looking to Africa as their next strategic growth opportunity.

The company went on to say with many individuals in Africa being underbanked; PayRetailers supports financial inclusion by assisting businesses in their growth journey.

 It notes: “The market is increasingly mobile and connected, with global businesses seeking to tap into the strong growth opportunities across Africa.”

Jonathan Vintner, global head of sales at PayRetailers, comments: “Expanding into eight new markets marks a significant milestone for PayRetailers as we continue our mission to bring tailored payment solutions to diverse regions.

“Africa is a vibrant and varied continent, with payment preferences that differ from region to region. For example, our launch in Kenya enables merchants to access M-Pesa, the country's leading mobile money provider, while in South Africa; we're offering a blend of card and cash solutions to meet local demands.

“All of this is seamlessly integrated into our existing API, allowing merchants to access the top payment methods across Latin America and now Africa through a single connection—with more countries on the horizon”.