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Vodacom Tanzania expands M-Pesa reach

By , IT in government editor
Tanzania , 28 Jun 2012

Vodacom Tanzania expands M-Pesa reach

Mobile operator Vodacom’s Tanzania arm has plans to expand its M-Pesa money transfer service to the most remote parts of the country.

The expansion plan, which forms part of the operators $83.8million network upgrade plan, is expected to open up some uncovered areas to products and services.

“The money transfer service has made a significant contribution to the socio economic development of the country and ‘revolutionised’ the way many people do business there,” Vodacom Tanzania managing director, Rene Meza, was quoted in The TeleGeography.

Meza added that since its introduction in 2008, the M-PESA service has attracted 3 million subscribers who have helped the company’s overall customer growth.

“The sharp increase in subscribers was largely driven by people signing up to M-PESA, which has a claimed 85% share of total e-mobile commerce transactions in the country,” he said.

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